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Regional Data Center

For key Cape Cod statistics, visit StatsCapeCod.org or DataCapeCod.com.

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Travel & Tourism Industry Statistics
In calendar year 2022, direct domestic tourism spending in Barnstable County was $1.4 billion, an increase of 2.9% over 2021. These tourism expenditures supported 10,100 travel-related jobs (+4.8% vs. 2021) and $378 million in wages (+8% vs. 2021), while generating $181.1 million in state and local taxes (exceeding 2021 levels by 13%). On average, day trip guests to Cape Cod spend $200 per travel party per day, and overnight guests spend about $800 per travel party per trip.

The tourism industry brought nearly 23 million domestic and international visitors to the Commonwealth in 2022. Tourism is one of Massachusetts' key industries, accounting for nearly $24.2 billion in direct spending in 2022 and generating $1.9 billion in state and local taxes, as well as supporting 131,000 jobs and $5.9 billion in wages

Source: Massachusetts Office of Travel & Tourism

Tourism Statistics

STR DATA
Barnstable County                      
 
2024     2023  2022   2021 2020 2019 2018
January              
Occupancy 31.2% 26.4% 35.4% 18.9% 23.9% 20.2% 28.8%
ADR $120.23 $127.43 $110.24 $127.66 $109.53 $114.02 $100.78
RevPAR $37.55 $33.67 $39.06 $24.19 $26.23 $22.98 $29.00
February              
Occupancy 34.3% 30.0% 42.1% 25.0% 32.5% 28.7% 35.1%
ADR $127.80 $132.90 $121.16 $148.30 $119.87 $102.82 $111.69
RevPAR $43.87 $39.92 $51.03 $37.01 $38.90 $36.16 $39.15
March              
Occupancy 38.9% 33.1% 42.4% 27.8% 19.2% 28.6% 44.6%
ADR $129.88 $134.59 $115.07 $136.14 $102.82 $120.05 $106.27
RevPAR $50.50 $44.55 $48.79 $37.88 $19.72 $34.32 $47.41
April              
Occupancy 41.9% 38.7% 46.6% 33.8% 12% 35.7% 46.4%
ADR $156.79 $153.12 $134.47 $168.42 $81.94 $134.62 $118.71
RevPAR $65.68 $59.23 $62.73 $56.99 $9.80 $48.03 $55.12
May              
Occupancy   55% 52.1% 40.4% 12.1% 46% 52.9%
ADR   $167.07 $163.31 $206.66 $94.65 $170.08 $149.12
RevPAR   $91.86 $85.07 $83.40 $11.43 $78.18 $78.93
June              
Occupancy   64.3% 63.7% 63.0% 25.3% 62.3% 68.3%
ADR   $210.61 $210.99 $285.55 $222.40 $231.16 $196.49
RevPAR   $135.40 $134.32 $180.03 $56.33 $143.92 $134.15
July              
Occupancy   71% 72.8% 77.2% 56.5% 75.9% 77.1%
ADR   $285.84 $287.70 $387.32 $334.78 $322.81 $272.08
RevPAR   $202.89 $209.57 $299.20 $184.17 $244.93 $209.75
August              
Occupancy   71.7% 72.8% 72.9% 66.9% 78.3% 80.0%
ADR   $286.45 $289.54 $391.05 $352.48 $333.82 $282.47
RevPAR   $205.48 $210.70 $285.22 $235.75 $261.30 $226.28
September              
Occupancy   63.9% 65.2% 59.3% 47.8% 62% 69.3%
ADR   $205.70 $204.47 $266.20 $269.02 $207.61 $182.22
RevPAR   $131.55 $133.30 $157.90 $128.69 $128.66 $126.36
October              
Occupancy   56.6% 56.2% 49.2% 31.2% 48.9% 57.3%
ADR   $169.55 $168.03 $203.42 $186.07 $159.93 $145.62
RevPAR   $95.90 $94.50 $100.16 $58.08 $77.96 $83.25
November              
Occupancy   42.8% 31.7% 32.2% 26.3% 34.4% 38.4%
ADR   $143.33 $176.18 $164.57 $122.96 $133.87 $121.84
RevPAR   $61.31 $55.88 $52.93 $32.32 $45.84 $46.76
December              
Occupancy   40.4% 27.7% 29.4% 17.3% 26.3% 31.6%
ADR   $131.41 $154.62 $152.14 $131.91 $136.88 $117.00
RevPAR   $53.15 $42.84 $44.77 $22.81 $36.02 $36.99

 

CAPE COD NATIONAL SEASHORE VISITS 2024    2023  2022   2021 2020 2019 2018
January 106,663 123,834 115,069 173,766 162,342 115,019 111,813
February 131,967 150,548 158,373 151,898 135,718 132,239 123,189
March 154,774 154,830 193,554 179,862 167,258 160,318 173,714
April 243,604 286,438 259,141 279,598 201,571 219,559 198,375
May   319,756 308,573 343,189 276,179 364,695 304,414
June   400,565 448,788 513,321 444,372 447,107 492,219
July   541,454 649,020 589,504 776,924 665,409 639,254
August   720,365 668,802 641,339 683,757 752,184 773,806
September   553,250 473,582 494,851 509,143 556,858 525,186
October   404,451 369,295 343,377 389,557 322.952 307,047
November     192,086 183,491 211,663 184,546 159,980
December     161,937 152,591 162,639 191,552 147,013
TOTAL:     3,998,220 4,037,007 4,121,125 4,122,438 3,956,010

 

BARNSTABLE MUNICIPAL
AIRPORT TRAFFIC
2024    2023   2022 2021 2020  2019 2018
January 2,798 2,888 2,750  2,797 4,970  4,442 5,543
February 3,190 2,339 2,739 2,871 4,516 3,780 4,492
March 3,558 3,275 4,091 4,406 4,458 5,580 5,051
April 3,594 3,137 4,382 3,773 2,935 4,820 5,455
May   4,004 4,589 5,455 3,650 5,316 6,161
June   4,679 6,378 6,347 4,526 5,667 7,417
July   5,554 6,802 6,832 5,543 7,622 7,004
August   5,277 5,791 7,186 6,045 7,623 6,796
September   4,014 4,983 5,735 5,150 6,378 5,014
October   4,104 4,391 4,826 4,695 5,252 5,184
November   3,809 3,745 4,196 3,699 5,002 4,577
December   2,849 2,928 3,937 3,192 4,635 4,656
TOTAL:     53,569 58,361 53,379 66,117 67,350

 

SOCIAL MEDIA REACH As of June 2024
Facebook -  @VisitCapeCod (total #) 51k
Twitter - @VisitCapeCod (total #) 18k
@DougtheQuahog (Twitter & Facebook) 7.5k
Pinterest - @VisitCapeCod (total #) 1.7k
Instagram - @VisitCapeCod (total #) 49k
YouTube @VisitCapeCod (total # of views in 2024 to date) 128k views